Welcome to age a century in 2016 BMW Group, BMW Indonesia presents its inaugural edition of The Innovation Festival will feature a variety of BMW innovation in terms of technology, design, thought patterns, and music. Its theme is The Next 100 years.
The event will be held on Saturday (28/5/2016) in Ciputra Artpreneur, Jakarta. The event is also a form of cooperation with Indonesia jenama BMW (brand) such as Samsung, Intel, Future 10, and Ciputra Artpreneur.
This collaboration partners selected BMW to bring the premium cars are easy to use. This is the form of BMW's responsibility on society in terms of kemamuan adaptation, technological innovation, and the courage to step.
"We are confident the event will provide a range of benefits and advantages for all of us, especially for those who welcomed the presence of the new innovations in everyday life," said Karen Lim, President Director of BMW Group Indonesia, in a conversation with reporters in Bluegrass Bar Grill, & Epicentrum, Jakarta, Thursday (19/5/2016).
Innovation is Karen is the preparation of BMW Indonesia to realize a future concept car BMW Vision through the Next 100. This car is prepared for the next 30 years.
Marketing Director BMW Group Indonesia, Helena Abidin, want to keep the closeness between cars and people. BMW will be presenting cars that can touch the emotional side of the rider and the advanced features that make the car as if alive.
"BMW Vision Next 100 is a representation of future BMW vehicles for 30 years into the future. Working closely with Samsung, we will bring the experience of being in a vehicle and build cars that are technology-based, "said Helena.
Currently, BMW Vision Next 100 new available one unit for the purposes of the exhibition in the world. That's why consumers expected Indonesia could sense the future vehicle resulting from this technology cooperation.
The Introduction Of The All New BMW X 1
As a manifestation of the early ranks future sophisticated car giant automotive output this Germany, original BMW Group Indonesia also introduced the Sport Activity Vehicle (SAV) newest, the all new BMW x 1. The car was present at the Gaikindo Indonesia International Auto Show (GIIAS) 2015 and now comes with a few changes.
BMW X 1 uses the latest platform with front-wheel drive or all-wheel-all wheel drive (AWD). If the previous generation using base series 1 alias hathback, BMW X 1 models using base model Sport Utility Vehicle (SUV).
Carrying a 3-cylinder engine 1.5 litres, the car is a BMW X 1 with cylinders of least and most small capacity in Indonesia. Although the capacity for more concise, this machine has power 136 PS and torque quite large; namely 220 Nm.
BMW Indonesia claim the application engine and front-wheel drive on All New X 1 gives better efficiency than the previous generation which uses rear-wheel drive. Its fuel consumption could reach 18.9 km/litre--when driven by efficiency (ECO-driving).
In Indonesia, the X 1 comes in two variants; sDrive 18i, and sDrive 18i xLine. BMW X 1 sDrive 18i sold Rp619 million, while the X 1 sDrive 18i xLine released to the buyer for $ Rp659 million. Two variants were marketed in the status off the road — not including the cost of maintaining the vehicle papers.